2025-12-15, Mon.

Top Stories       Business       Culture & Life       Science & Technology       World

Lecture

Notification

 

NEWS > Business


Corona Global Named Most Valuable Beer Brand in Kantar BrandZ Rankings for Second Consecutive Year

Michelob ULTRA Moves Into Top 5 Most Valuable Beer Brands Globally
Date: 2025-05-26

BRUSSELS -- Corona has been recognized as the most valuable beer brand in the world for the second consecutive year in Kantar's BrandZ 2025 Most Valuable Global Brands report, released today. Eight out of the 10 most valuable global beer brands belong to AB InBev (Brussel:ABI) (BMV:ANB) (JSE:ANH) (NYSE:BUD), according to the report ranking the top brands in the world.

In 2024 AB InBev produced all-time high revenue and 15% Underlying EPS growth. The year marked double-digit growth for Corona outside of its home market of Mexico and triple-digit growth of its no-alcohol brand Corona Cero. Corona Cero is the first beer brand to sponsor the Olympic Games making its debut in Paris 2024. In 2025, Corona is celebrating its 100-year anniversary with events all over the world through its “Corona 100” platform.

Corona is followed by Budweiser, the second most valuable beer brand in the world. Michelob ULTRA moved up one spot to #5 amongst beer brands globally.

Michelob ULTRA has also been named the winner of the Kantar Brand Growth Award in the U.S., presented to the brand that achieved the greatest year-over-year increase in brand value. The award recognizes a brand’s ability to lead with relevance, earn trust at scale, and drive measurable impact through strategic clarity and marketing excellence.

“For Corona to be recognized as the most valuable beer brand in the world in the same year the brand is celebrating its 100-year anniversary shows the power of building brands for the long-term. And as the fastest growing beer brand in the U.S.*, Michelob ULTRA was recognized with the Kantar Brand Growth Award,” said Marcel Marcondes, Global Chief Marketing Officer, AB InBev. “Having 8 out of the top 10 beer brands in Kantar’s BrandZ rankings reflects our focus on growing our megabrands through consumer-centricity, consistency and effectiveness.”

The global report, which marks its 20th anniversary in 2025, has become an authoritative source for understanding the value and impact of brands in a dynamic market landscape.

“With the right level of investment and strategic focus, brands have huge potential to drive growth for their owners,” said Chris Jansen, Kantar CEO. “Anheuser-Busch InBev is a perfect example of this in action - through Corona and their other brands, they have mastered the ability to cut through in the face of changing consumer behaviour. Congratulations to all their teams.”

Published annually, the Kantar BrandZ Most Valuable Global Brands report ranks the world’s top brands across categories, providing valuable insights into shifting consumer preferences, brand performance, and industry trends. The foundation of Kantar BrandZ lies in its robust methodology, which combines consumer perceptions with financial data to present a holistic view of a brand’s value as a corporate asset.

*Circana Total U.S. MULC through 5.4.25



 to the Top List of News

Partnering in Progress: 35 Years of Growth With Indonesia
Boomi Announces 2025 APAC Customer Innovation Award Winners
Andersen Consulting Collaborates with TruScore
The Estée Lauder Companies Makes Strategic Minority Investment in Mexican Luxury Fragrance Brand XINÚ
Xsolla Marks Industry Week at The Game Awards With Brand Launch, Day of the Devs, and GamesBeat Partnership
1X Launches NEO: The Robot Redefining Life at Home
Australian Motoring Services Lowers Call Handling and Dispatch Response Times by up to 50% With Boomi

 

Teachers Mutual Bank Limited Streamlines Identity Verification With Bo...
Hilton Again Named No. 1 World¡¯s Best Workplace
ADNOC Partners With Comera Financial Holdings to Empower Its UAE Suppl...
Canary Capital Launches Spot XRP ETF (XRPC), Delivering Simplified Acc...
Galderma Completes Successful Placement of CHF 175 Million Bond
Greencross Pet Wellness Company Boosts Personalisation and IT Efficien...
SS&C Technologies Completes Acquisition of Curo Fund Services

 

 

60, Gamasanro 27gil, Guro-gu, Seoul, Korea, e-mail: news@newsji.com

Copyright, NEWSJI NETWORK.

.