SEOUL -- Talitha Koum, a rising star in premium vegan skincare, has partnered with the iconic Banyan Tree Club & Spa Seoul to unveil an exclusive summer collaboration that celebrates sustainability, wellness, and refined luxury. The campaign, titled “The Green Leaves of Summer,” a limited-time collaboration combining eco-conscious living and next-generation guest experiences.

Running from July 1 to October 12, 2025 the campaign features an exclusive hotel stay package that blends immersive relaxation with high-performance, plant-based skincare from Talitha Koum.

A Sustainable Wellness Experience

The “Green Leaves of Summer” package includes:

· One-night stay at premium Banyan Tree Seoul
· A curated Talitha Koum Skincare Gift Set
· Access for two to the Oasis Outdoor Pool
· Breakfast for two at Granum Dining Lounge
· Full access to indoor pool and fitness center

Reservations are available via the Banyan Tree Seoul website.

“Our guests increasingly seek wellness rooted in conscious living,” said Moran Kim, Marketing Manager at Banyan Tree Club & Spa Seoul. “This partnership reflects our shared values of sustainability and elevated care.”

Skincare Gift Set with a Purpose

Each guest receives a gift set with:

· To-Go Essence Sun Screen - reef-safe, essence-based SPF enriched with TARAXOL™, Talitha Koum’s patented complex for hydrating and protecting sensitive skin.
· HM Barrier Face Cleanser - a pH-balanced foam cleanser that removes sunscreen and impurities, in eco-friendly PCR packaging.
· HM Barrier Multi Balm - ultra-concentrated balm for full-body hydration and post-sun recovery in a zero-waste applicator.

Also included: a co-branded pouch and reusable tote made from recycled PET bottles.

“Talitha Koum was founded on the belief that beauty should be both effective and ethical,” said Moonsun Chai, Founder & CEO. “This collaboration invites guests to care for their skin and the planet.”