NEW YORK -- The Rock-It Company, the global leader in specialty logistics across live events and luxury goods, announced the appointment of David Byrnes as Chief Financial Officer.

With decades of experience steering groundbreaking multimedia and live experience projects globally, David joins The Rock-It Company from Sphere Entertainment, where he most recently served as Executive Vice President and Chief Financial Officer. His career includes multiple senior leadership roles, including CFO of Madison Square Garden Entertainment Corp., Executive Vice President of Corporate Finance at Paramount, and a variety of senior leadership positions at CBS Corporation. He also spent five years at ADP, including serving as a divisional CFO, and began his career with 11 years at KPMG. David is a graduate of Pace University and earned his MBA from Columbia Business School.

“I’m thrilled to welcome David to the team. As I got to know David, I was incredibly impressed by his leadership, deep financial acumen, and strategic thinking. More importantly, I was impressed by David as a person, and I am confident that he will be a strong cultural fit at Rock-It,” said Daniel Rosenthal, President & CEO of The Rock-It Company.

“The Rock-It Company is at an incredible moment of growth, and I’m excited to step into the CFO role to help support the continued momentum the company is seeing worldwide,” said Byrnes. “I have been inspired by Dan’s vision and am impressed by the team he has assembled to drive end-market expansion across all sectors. I look forward to partnering with the team to help bring The Rock-It Company into its next chapter of success and development.”

Rob Hull, current Interim CFO, will continue with The Rock-It Company as Vice Chairman. “I am extremely grateful to Rob for his steadfast leadership and esprit de corps. In just four months, he has spearheaded material improvements to our financial team, process, and technology. This foundation will be an important asset to David,” said Daniel Rosenthal.