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Everbridge Launches Industry¡¯s First Global Critical Event Management (CEM) Certification¢â Program with Formalized Standards for Enterprise Resilien

Discover, Goldman Sachs, NBCUniversal, Dow and Alexion among FORTUNE 500¢â leaders earning prestigious Best in Enterprise Resilience¢â designation through rigorous CEM Certification¢â benchmarking
´º½ºÀÏÀÚ: 2021-07-28

BURLINGTON, MASS.-- July 28, 2021 -- Everbridge, Inc. (NASDAQ: EVBG) today announced the industry’s first Critical Event Management (CEM) Certification™ Program for assessing an organization’s enterprise resilience. Developed from 20 years of professional services engagements across tens of thousands of projects in over 150 countries and facilitating tens of billions of critical interactions, Everbridge’s proprietary CEM Standards Framework™ and related certification process offer organizations an end-to-end methodology for evaluating and benchmarking enterprise resilience preparedness. Businesses who achieve CEM Certification™ status follow proven industry best practices for enterprise resilience to keep their people safe and organizations running, faster.

As a part of the launch of the CEM Certification program, several vertical-industry leaders including FORTUNE 500 companies and multi-national corporations have engaged in the evaluation and benchmarking process. Representative organizations awarded the prestigious Best in Enterprise Resilience™ designation include financial services giants Discover and Goldman Sachs, mass media and entertainment conglomerate NBCUniversal, multi-national chemical corporation Dow, and global pharmaceutical leader Alexion. These organizations met or surpassed benchmarks in key measurable areas, demonstrating their commitment to enterprise resilience across digital and physical domains.

“Discover’s certification by Everbridge confirms our company’s commitment to keep our employees safe and to ensure that we have an effective business continuity program in place,” said Brad Earman, Security and Intelligence Operations, Discover.

Everbridge’s CEM Standards Framework anchors the certification process, which examines an organization’s capabilities across key competencies. The Best in Enterprise Resilience™ designation validates best practices in Critical Event Management (CEM). A strong CEM program helps organizations make better strategic data-driven decisions, enables and protects revenue streams, increases profitability through expense efficiencies, bolsters brand and reputation, drives operational improvements, and fulfills Duty of Care.

Categories for potential certification include keeping people safe, maintaining business continuity and operational uptime, optimizing supply chain and supply routes, advancing the interconnectivity, efficiency and safety of smart buildings and the internet of things (IoT), and safeguarding an organization’s brand and reputation through resilient and responsive IT systems in an increasingly virtual world.

Led by the Everbridge Professional Services team, the assessment of these categories leverages the culmination of over 500,000 hours of consultation to several thousands of the world’s largest companies and institutions, helping to keep people safe in over 1,500 municipalities, counties, cities, states and countries in every major region of the world including Europe, Asia, Oceania, the Middle East, Africa, and the Americas. Any organization (including non-Everbridge customers) can participate in the certification assessment process, which typically takes place over a three- to five-week period.

Becoming CEM Certified™ provides organizations with the following benefits:

· Benchmark performance against industry peers, including areas of strength and opportunities for improvement
· Improve resilience planning, budgeting and resource allocation
· Drive strong return on investment through targeted initiatives
· Demonstrate a commitment to enterprise resilience and duty of care, instilling trust among employees, partners, customers, and investors
· Recruit and retain top talent
· Formalize recognition at the organizational level for global leadership in enterprise resilience
· Reward individual achievement via employee certifications on professional profiles

CEM Certification provides an organization’s employees, customers, and stakeholders with the confidence their company stands at the forefront of digital transformation and operates from a position of enterprise-wide resilience. Upon achieving Best in Enterprise Resilience™ status, a certification medallion signals to vendors, partners, and customers the validation of a decidedly ‘resilient’ organization.

Re-certified on an annual basis, the Best in Enterprise Resilience™ seal and blockchain-certified digital asset (similar to a non-fungible token - NFT), irrevocably and permanently secures this elite digital award in cyberspace. Legendary design firm Chermayeff & Geismar & Haviv, creators of many of the world’s most iconic and enduring brands, achieved the Best in Enterprise Resilience™ mark design through their rigorous process of symbol-making to capture the essence of Critical Event Management (CEM).

“We congratulate Discover, Goldman Sachs, NBCUniversal, Dow and Alexion, who demonstrated their commitment to meeting the highest standards of readiness and resilience,” said Dr. John Maeda, Chief Experience Officer at Everbridge. “Every company possesses unique operational details - a combination of technologies, physical locations, supply chains and, most importantly, people - all of which are in constant evolution. CEM Certification™ reinforces the strategic imperative to follow global best practices for enterprise resilience. We commend these companies on achieving Best in Enterprise Resilience™.

As per a recently-commissioned study conducted by Forrester Consulting to evaluate the total impact of implementing CEM best practices through automation based on analysis assuming a multi-billion dollar, multinational corporation looking at cash flow analysis (risk-adjusted estimates), the payback period of deploying CEM best practices stands at approximately three months. The study went on to state, “All of the interviewed executives told Forrester that Everbridge helped them maintain business operations and revenue during critical events.”



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